Why keyword density is a waste of time

by Nick on May 29, 2009

I know some of you may disagree with this but when you’re writing an article I believe that worrying about the keyword density is a waste of time.

If you’re writing a good and informative article about a particular subject then you will naturally have your keywords show up in the article as well as some of its synonyms.

3% to 5%

Now I’ve heard people say that you should have the keyword density of between 3% and 5%. To me this seems ridiculous!

Has anyone done the math on this?

%5 would be very high. That’s 1 in 20 words. A 400 word article would have the keyword 20 times!

%3 also seems very high to me. That’s 1 in 33 words. A 400 word article would have the keyword 12 times!

Focus on good Writing

Instead of worrying about keyword density just focus on writing good informative articles about your particular topic.

I would make sure that your keyword did appear a couple times but beyond that I don’t think it really matters.

Search Google for your keyword

If you’re still really paranoid about keyword density then do a Google search for your keyword and analyze the keyword density of the top 10 search results and use that as a baseline for what you should do.

I know some of you will strongly disagree with me and that’s okay.

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{ 7 comments… read them below or add one }

Joshua September 9, 2009 at 10:23 pm

Ya i didnt even know about keyword density till just now i never even thought that it matter i never focused on it. lol

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Free article directo September 14, 2009 at 11:09 pm

Yup, I am totally disagree. Keyword density is still important. However I agree that 3%-5% is too much. The good keyword density is 2% – 3%. All keywords synonym also count.

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Sean Durrant October 12, 2009 at 2:20 am

I would rather read a naturally written article than one with keywords added for the sake of it.

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Nick Stewart October 12, 2009 at 5:50 am

I think Google prefers naturally written articles too.

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18k gold chain June 1, 2010 at 10:58 pm

Ezinearticles limits keywrod density to 2% and I think that's about right.
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cross necklaces for June 11, 2010 at 1:13 pm

I don't really look at my keyword density when writing an article. What I do try is get the keywords on the title, the first and last paragraph. The article could be 200 or 500 words or more but if I can get the keywords in where I want them I'm happy.

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Stan Mathews July 1, 2011 at 1:51 pm

I agree with what you wrote a good writer focuses on good content not on keyword density. A well written article will include some degree of keyword density,but there is a limit as to as to what is reasonable
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