This is a guest post by Anita from workmonk.com.
Good videos always last in a person’s memory for longer. So, if you want your blog to be remembered, you need to use good videos. Besides making your blog memorable, videos can get you three benefits.
Firstly, you can get your point across to visitors in a more effective manner.
Secondly, people will keep coming back to your site to watch more interesting videos and learn new things.
Thirdly, visitors will recommend your blogs to their friends and in the process you get more traffic.
Read on below for five ways in which you can optimize on the facility to upload videos in your blog to get more traffic.
Infuse keywords into videos
Unless you ensure that the videos are indexed by the search engine spiders, they are as good as trash. Just like you make your textual content SEO friendly, you need to make the videos SEO friendly too. The best way to do this is to tag videos with effective keywords. More search engine indexing leads to better rank, which translates to better visibility and you get more traffic.
Make videos interactive
If your videos are meant to convert visitors into patrons, you have to offer something more than just a passive video. Make it interactive. Add texts that call for action. Ask questions and make the viewers think. This involves them in the video and they will enjoy the experience much better. This encourages word of mouth publicity and you get more traffic.
Use social media sites for promotion
The video of your blog can get you a great amount of traffic if you share it on social media sites such as YouTube, FaceBook and Twitter, among others. You can also use videos for email marketing. However, remember to leave a backlink to the description box of the video so that visitors can access your web page easily.
Videos should add value to the content
The videos that are present on your blog have to be in perfect correlation with the content posted on the page. Visitors come to your blog looking for information. So, your videos should add value to the content. Irrelevant videos will only drive visitors off your blog.
Humor can do the trick
If you want to make your videos work, bring in a sprinkle of humor. People will remember and like your videos better if they watch them with a smile. And be assured, these visitors will keep coming back for more. Success of a blog depends on getting more number of hits. Although you can make efforts on your own, seeking professional help can give you highly efficient and positive results by optimizing your videos.
About the Guest Author
Anita is an online SEO and marketing specialist who writes on Seo/Sem and business marketing strategies regularly. She also works for workmonk.com as a part of their workforce.
{ 13 comments… read them below or add one }
Hi Anita,
great Post!!!!!!!! For few weeks, i visit another site and the author also say, use video for promotion its works so great!!!
I find your post very interesting, because i want to learn many things about online marketing, all methods, SEO and connecting my site with social platforms. It is really interesting business and every day you can learn much more. it`s so great.
I agree with you, because, i think, the combination with all the things in your article, works good. i must test video on my site
i write my posts with quality and humor, promote my site on FB and twitter and hope it works. 
Thanks a lot for sharing your tips. Wish you all the best.
Greetings from Germany Sandy
p.s. i`m not a bot or spammer… but my english is horror
Sandy recently posted..Dating Abenteuer – Der Bachelor
Videos are truly effective when it comes to promoting a site or a product. Personally, I’d rather view videos than to read blog posts that are usually long and full of confusing terms. And yes, the social media can be a perfect platform to promote using videos, as well.
Well and True said as video is one the best and most powerful way to drive traffic as folks are more attracted towards video as its easy to understand something by just merely watching it and it get memories fast also.
Anyway thanks a lot for this interesting post.
Bathroom Suites recently posted..Bathroom Suites
These days, if blog posts don’t have multimedia (videos and photos), aside from being them potentially boring, you can’t get that much traffic anymore. Videos make blogs a lot more interesting and interactive, when done right.
Meg recently posted..Autostolforhandlere i Tyskland, England, Sverige og Danmark
Definitely need to make more videos, but right now what holds me back is that they’re so time consuming cause I’m picky and re-record them too much. Gotta practice I guess. Thanks for sharing.
Adam recently posted..Quote: Theodore Roosevelt
Interesting topic. I quite agree that videos could drive traffic to your blog. With the millions of youtube viewers, it only shows that people are fond of watching videos and this is a great opportunity to promote our websites or businesses.
Thanks for the appreciation. I would love to write more posts on traffic. Yes, videos are a great way to see traffic pouring to your blog !
Hey Nick, very true. Video is best idea for passing our Messages to other people; no doubt text does matter but now a days peoples are looking for Video’s as they are less interested in reading Text. A very Simple example I’m coming to Nicks traffic Trick sites and surfing Video’s like ‘Email Marketing’. And other points like Promotion of those video’s, keyword in video’s all are true, its really Good source for Video Marketing Thank you for sharing Nick.
Videos are a very effective way to communicate since they combine visual and audio properties to convey a message.Although many videos are watched daily, it is important that the videos you use are of high quality so as to attract more people.
Videos are a great way to drive traffic. I know a couple people who have really figured this out to a “T” Thanks for the tips very well thought out.
Raising the quality of the videos is a priority. Nice touch there to include “Humor” as one of the positive qualities to include.
I’ve made a few videos for my niche that have really boost my traffic, they bring in about 50-100 extra visits a day to my blog with only one video. I really need to make some more.
I can see that trends right now are video marketing.