Where this picture came from
I honestly have no idea where that photograph originated. A friend of mine e-mailed it to me as a funny joke.
When I first saw it I laughed but then realized that this was an example of some very clever marketing.
Be Memorable
One of the keys to successful marketing is that you do something that makes you stand out. If you do something that gets people talking about you then you’re far more likely to be successful.
Seth Godin covers this in some detail in an 18 minute video that you can watch here.
