I was doing a search in Google images and noticed advertisements for the first time.

Is this new? Or am I just the last person to notice?

Either way it looks like Google is finding new and interesting ways to advertise and make money.

And it’s another way that you can use pay-per-click to get traffic to your site.

I just came across this website that offers eyelashes for your car.  (I guess some people are just not getting enough attention!)

When I first saw it I couldn’t help but laugh and tell others about it.

What does this have to do with getting traffic?

This site is doing something that is funny and bizarre. And it’s getting people’s attention. I don’t have access to their traffic statistics but I’m guessing that their traffic has grown dramatically. People are talking about it on twitter and word is spreading about this funny concept.

This is the exact kind of thing that marketing guru Seth Godin talks about.

So what can you do that is funny or bizarre or outlandish to get people to talk about your website?

In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff.

Marketing guru Seth Godin spells out why, when it comes to getting our attention, bad or bizarre ideas are more successful than boring ones.

This is a great example of marketing in a subway tunnel for a funeral service.

It’s a little morbid but it’s simple, gets your attention, memorable, and is something people will talk about (like I am talking about it here on my blog).